{"id":887,"date":"2023-06-01T17:52:47","date_gmt":"2023-06-01T20:52:47","guid":{"rendered":"https:\/\/wp.simbiox.com.br\/flow\/?post_type=conteudo&#038;p=887"},"modified":"2023-06-01T17:52:47","modified_gmt":"2023-06-01T20:52:47","slug":"what-do-executives-understand-by-purpose","status":"publish","type":"conteudo","link":"https:\/\/flowef.com.br\/en\/conteudos\/what-do-executives-understand-by-purpose\/","title":{"rendered":"WHAT DO EXECUTIVES UNDERSTAND BY PURPOSE?"},"content":{"rendered":"<p>There are still executives who confuse purpose with business objectives and goals. Igor Schultz, a partner at FLOW, addresses this difference in an interview with Portal Exame.<\/p>\n<p>The headhunter&#8217;s finding was based on the research\u00a0<a href=\"https:\/\/flowef.com\/en\/the-power-of-purpose-in-attracting-and-retaining-talent\/?hsLang=en\" rel=\"noopener\">\u201cThe power of purpose in attracting and retaining talent\u201d<\/a>, that FLOW carried out with more than 500 professionals.<\/p>\n","protected":false},"featured_media":0,"template":"","categoria":[],"class_list":["post-887","conteudo","type-conteudo","status-publish","hentry"],"acf":{"ordem":"","marcar_como_destaque":false,"tipo_de_post":"Post Comum","id_do_video":"","arquivo":null,"link":"","background":"","imagem":686,"titulo_noticia_externa":"","descricao_noticia_externa":"","logo_do_site_da_noticia_externa":null},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>WHAT DO EXECUTIVES UNDERSTAND BY PURPOSE? - Flow<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/flowef.com.br\/en\/conteudos\/what-do-executives-understand-by-purpose\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WHAT DO EXECUTIVES UNDERSTAND BY PURPOSE? - Flow\" \/>\n<meta property=\"og:description\" content=\"There are still executives who confuse purpose with business objectives and goals. Igor Schultz, a partner at FLOW, addresses this difference in an interview with Portal Exame. The headhunter&#8217;s finding [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/flowef.com.br\/en\/conteudos\/what-do-executives-understand-by-purpose\/\" \/>\n<meta property=\"og:site_name\" content=\"Flow\" \/>\n<meta property=\"og:image\" content=\"https:\/\/flowef.com.br\/wp-content\/uploads\/2025\/05\/FLOW_PNG.png\" \/>\n\t<meta property=\"og:image:width\" content=\"907\" \/>\n\t<meta property=\"og:image:height\" content=\"563\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/flowef.com.br\/en\/conteudos\/what-do-executives-understand-by-purpose\/\",\"url\":\"https:\/\/flowef.com.br\/en\/conteudos\/what-do-executives-understand-by-purpose\/\",\"name\":\"WHAT DO EXECUTIVES UNDERSTAND BY PURPOSE? - Flow\",\"isPartOf\":{\"@id\":\"https:\/\/flowef.com.br\/en\/#website\"},\"datePublished\":\"2023-06-01T20:52:47+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/flowef.com.br\/en\/conteudos\/what-do-executives-understand-by-purpose\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/flowef.com.br\/en\/conteudos\/what-do-executives-understand-by-purpose\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/flowef.com.br\/en\/conteudos\/what-do-executives-understand-by-purpose\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/flowef.com.br\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"WHAT DO EXECUTIVES UNDERSTAND BY PURPOSE?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/flowef.com.br\/en\/#website\",\"url\":\"https:\/\/flowef.com.br\/en\/\",\"name\":\"Flow\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/flowef.com.br\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/flowef.com.br\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/flowef.com.br\/en\/#organization\",\"name\":\"Flow Executive Finders\",\"url\":\"https:\/\/flowef.com.br\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/flowef.com.br\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/flowef.com.br\/wp-content\/uploads\/2025\/05\/FLOW_PNG.png\",\"contentUrl\":\"https:\/\/flowef.com.br\/wp-content\/uploads\/2025\/05\/FLOW_PNG.png\",\"width\":907,\"height\":563,\"caption\":\"Flow Executive Finders\"},\"image\":{\"@id\":\"https:\/\/flowef.com.br\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.linkedin.com\/company\/flow-executive-finders\/\",\"https:\/\/www.instagram.com\/flowexecutivefinders\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"WHAT DO EXECUTIVES UNDERSTAND BY PURPOSE? - Flow","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/flowef.com.br\/en\/conteudos\/what-do-executives-understand-by-purpose\/","og_locale":"en_US","og_type":"article","og_title":"WHAT DO EXECUTIVES UNDERSTAND BY PURPOSE? - Flow","og_description":"There are still executives who confuse purpose with business objectives and goals. Igor Schultz, a partner at FLOW, addresses this difference in an interview with Portal Exame. The headhunter&#8217;s finding [&hellip;]","og_url":"https:\/\/flowef.com.br\/en\/conteudos\/what-do-executives-understand-by-purpose\/","og_site_name":"Flow","og_image":[{"width":907,"height":563,"url":"https:\/\/flowef.com.br\/wp-content\/uploads\/2025\/05\/FLOW_PNG.png","type":"image\/png"}],"twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/flowef.com.br\/en\/conteudos\/what-do-executives-understand-by-purpose\/","url":"https:\/\/flowef.com.br\/en\/conteudos\/what-do-executives-understand-by-purpose\/","name":"WHAT DO EXECUTIVES UNDERSTAND BY PURPOSE? - Flow","isPartOf":{"@id":"https:\/\/flowef.com.br\/en\/#website"},"datePublished":"2023-06-01T20:52:47+00:00","breadcrumb":{"@id":"https:\/\/flowef.com.br\/en\/conteudos\/what-do-executives-understand-by-purpose\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/flowef.com.br\/en\/conteudos\/what-do-executives-understand-by-purpose\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/flowef.com.br\/en\/conteudos\/what-do-executives-understand-by-purpose\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/flowef.com.br\/en\/"},{"@type":"ListItem","position":2,"name":"WHAT DO EXECUTIVES UNDERSTAND BY PURPOSE?"}]},{"@type":"WebSite","@id":"https:\/\/flowef.com.br\/en\/#website","url":"https:\/\/flowef.com.br\/en\/","name":"Flow","description":"","publisher":{"@id":"https:\/\/flowef.com.br\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/flowef.com.br\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/flowef.com.br\/en\/#organization","name":"Flow Executive Finders","url":"https:\/\/flowef.com.br\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/flowef.com.br\/en\/#\/schema\/logo\/image\/","url":"https:\/\/flowef.com.br\/wp-content\/uploads\/2025\/05\/FLOW_PNG.png","contentUrl":"https:\/\/flowef.com.br\/wp-content\/uploads\/2025\/05\/FLOW_PNG.png","width":907,"height":563,"caption":"Flow Executive Finders"},"image":{"@id":"https:\/\/flowef.com.br\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/flow-executive-finders\/","https:\/\/www.instagram.com\/flowexecutivefinders\/"]}]}},"_links":{"self":[{"href":"https:\/\/flowef.com.br\/en\/wp-json\/wp\/v2\/conteudo\/887","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/flowef.com.br\/en\/wp-json\/wp\/v2\/conteudo"}],"about":[{"href":"https:\/\/flowef.com.br\/en\/wp-json\/wp\/v2\/types\/conteudo"}],"wp:attachment":[{"href":"https:\/\/flowef.com.br\/en\/wp-json\/wp\/v2\/media?parent=887"}],"wp:term":[{"taxonomy":"categoria","embeddable":true,"href":"https:\/\/flowef.com.br\/en\/wp-json\/wp\/v2\/categoria?post=887"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}